N1. Not to mention / Namely / Now is the time to

1. Not to mention

: used when referring to another thing that relates to what you have just said

: You use not to mention when you want to add extra information which emphasizes the point that you are making.

: The phrase "not to mention" is used to introduce additional information or emphasize something. In many cases, the information following "not to mention" is considered to be obvious, assumed, or generally accepted, so it's like saying "and, of course, we must also remember...". 

 

ex) We were cold, wet, and hungry, not to mention [=and also] extremely tired. 

ex) Our favorite Italian restaurant makes its own fresh bread and salad dressing, not to mention [=in addition to] a great spaghetti sauce.

ex) Our sales figures for this quarter are significantly higher than last year's, not to mention that our customer satisfaction ratings have also improved.

ex) The compliance team is working tirelessly to ensure we meet all new safety regulations, not to mention the updated tax codes that just came into effect.

ex) (Mulan)

A1: She's just trying to help her father.

A2: But if she's discovered... Fa Zhou will be forever shamed, dishonor will come to the family, traditional values will disintegrate. 

A3: Not to mention they'll lose the farm!

 

 

2. Namely

: used when you want to give more detail or be more exact about sth you have just said: (즉, 다시 말해)

: The term "namely" is used to specify or provide more detailed information about something that was just mentioned. It's a way of saying "that is to say," "specifically," or "to be precise."

ex) The disease can be prevented, namely by exercising, eating right, and not smoking.
ex) We need to concentrate on our target audience, namely women aged between 20 and 30.
ex) I learned an important lesson when I lost my job, namely that nothing is a hundred percent guaranteed.
ex) The contrary case, namely to stay with ICC (C), was equally strongly put, particularly by those involved in the maritime trade of commodities.

ex) The proposal was approved with two main conditions, namely that we must maintain a certain level of profitability and that no jobs should be lost.

ex) We will focus on our most promising markets, namely, the United States, Germany, and Japan.

ex) Our new marketing strategy will address our core objectives, namely to increase brand awareness, attract new customers, and retain our existing customers.

 

 

3. Now is the time to
: used to say that sb should do sth now, because it is the right time to do it. 
: The phrase "now is the time to" is often used as a way to emphasize the urgency or importance of a particular action or event. It suggests that the present moment is the most appropriate, relevant, or critical time for something to occur or be done. On the other hand, "now is not the time to" implies the opposite, suggesting that the present moment is not suitable, appropriate, or beneficial for a certain action or event.

ex) Now is the time to protect it for good. 
ex) Now is the time to invest in solar power initiatives. 
ex) Now is the time to lift our nation from the quicksands of racial injustice to the solid rock of brotherhood.
ex) As the highly transmissible delta variant sweeps across every state in the country as the dominant strain of Covid-19, 
public health experts warn now is not the time to ditch masks or forgo testing.
ex) Even for vaccinated people, now is the time for masks and testing.

ex) Now is the time to hire more talent as we are planning to expand our operations.

ex) Now is the time to invest in green technologies to gain a competitive edge.

ex) Now is not the time to cut back on marketing, considering the increasing competition.

ex) Given the economic downturn, now is not the time to invest in risky ventures